GoToLinks Privacy Policy

Effective Date:

March 1, 2025

GoToLinks Privacy Policy

Effective Date: 9/28/25

INTRODUCTION

This Privacy Policy (the “Policy”) explains how Girly You Are Beautiful LLC, dba “GoToLinks” (“GTL,” “we,” “us,” “our”) collects, uses, and discloses personal information through its website (the “Website”) and its content landing page platform (the “Platform,” and collectively with the Website, the “Services”).

By using or accessing the Services in any manner, you acknowledge that you accept the practices and policies outlined in this Policy, and you understand that we will collect, use, and share your personal information in the following ways. Any capitalized terms that are not defined in this Policy are defined in our Terms of Service.

INFORMATION COLLECTED AND HOW WE USE IT

As explained further in this section, we will collect certain of your personal information from you or third parties. In addition, we may collect certain personal information automatically through your use of the Services.

Voluntarily Disclosed Information

The following table identifies the specific purposes for which you may voluntarily disclose personal information to us, along with our lawful bases for processing that personal information:

Purpose for Collection	Type of Personal Information	How we collect that information	Lawful Basis for Processing
Account creation by Creator; population of Grid for Creator; communications with Creators about use of the Platform	Identifiers such as email address, Instagram/TikTok handles, photos, posts, reels	Directly from Creator	Performance of a contract with Creator
Payment processing for purchase of Subscriptions by Creators	Identifiers such as name and mailing address, geolocation data, and payment information	Directly from Creator, via our payment processor	Performance of a contract with Creator
Marketing communications about the Platform	Identifiers such as name and email address	Directly from you	Your consent

Automatically Collected Information

Whenever you interact with the Services, whether as a Creator, Shopper, or Website visitor, we automatically receive and record certain Internet or other electronic network activity information on our server logs from your browser or device. This may include your IP address, geolocation data, device identification, browser type, operating system, referrer URL, cookie identifiers, how you came to the Services, the amount of time spent on the Services, the page or feature you requested (including Creator Social Media Content you click on), and other information collected via cookies.

You can learn more about our use of cookies and related technologies in our Cookie Policy. We use the data we automatically collect from you to provide and improve the Services. For example, we provide aggregate statistics to Creators about interactions with their Social Media Content through the Services. We collect this information to perform our contract with Creators, for our legitimate interest of providing a smooth user experience on the Services, and with your consent with respect to information collected through cookies and similar technologies that aren’t essential for our performance of the Services.

DISCLOSURE OF PERSONAL INFORMATION

Personnel and Third-Party Service Providers

We employ personnel and engage other companies and people to perform tasks on our behalf and need to share your personal information with them to provide products or services to you. For example, we use a third-party payment processor to process payments on our behalf, so if you purchase a Subscription, the payment processor will have access to the relevant personal information identified above. As another example, all data that we receive is stored on servers hosted by Amazon Web Services.

Meta Marketing (Pixel Feature)

GoToLinks and certain Creators may enable the Meta Pixel on the Services (GoToLinks on its Website; Creators on their individual Grids). The Meta Pixel is a code provided by Meta Platforms, Inc. that may collect information about visitors, including IP address, device and browser information (such as operating system, referrer URL, and cookie identifiers), pages viewed, and actions taken on a Creator’s Grid. This information is sent directly to Meta.

GTL’s Use. When GTL enables the Pixel on its own Website, we may use the resulting data to improve our advertising and measure campaign performance.
Creators’ Use. When a Creator enables the Pixel on their Grid, they may use the resulting data in their Meta Ads Manager account to measure conversions and build advertising audiences. GTL does not access or store Pixel data collected on behalf of Creators.
Meta’s Use. Meta may use the information it receives for its own purposes, including improving its advertising products, in accordance with Meta’s Privacy Policy.
Consent / Opt-Out. In the EU/UK, the Meta Pixel is only activated after you provide consent through our cookie banner, and the lawful basis for processing is consent under Article 6(1)(a) GDPR. For California residents, the use of the Meta Pixel may constitute a “share” of personal information under the California Consumer Privacy Act (CCPA/CPRA). You may opt out at any time by clicking the “Do Not Sell or Share My Personal Information” link in our footer or by adjusting your cookie preferences.
Ad Preferences. You can manage your Meta ad preferences at this page.

Analytics Services

We use analytics services like Google Analytics and Mixpanel to understand how visitors engage with our Services. You can learn more about the information that Google has access to at this website.

Anonymous Information

We may de-identify your personal information so that you are not identified as an individual, and share that information with third parties (including Creators).

Business Transfers

If we (or our assets) are acquired, or if we go out of business, enter bankruptcy, or go through some other change of control, personal information could be one of the assets transferred to or acquired by a third party.

Legal Compliance

We reserve the right to access, read, preserve, and disclose any information that we believe is necessary to comply with governmental requests, law enforcement or court orders, or enforce or apply our Terms of Service and other agreements.

California Residents Under 16 Years of Age

California law requires us to confirm whether we have actual knowledge that we sell or “share” the personal information of users under 16 years of age, as those terms are defined under California law. Our Platform is only intended to be used by individuals who are at least 18 years of age. We do not have any actual knowledge that we are processing the personal information of individuals who are under 16 years of age.

INTERNATIONAL TRANSFERS

We may transfer the personal information of users from the European Economic Area or United Kingdom to the United States. When doing so, we rely on adequacy decisions, data transfer agreements, or other legally compliant mechanisms for such transfers, including standard contractual clauses. You can ask for a copy of these standard contractual clauses by contacting us as set out below.

Where the Meta Pixel is enabled, information collected may be transferred directly by Meta from the EU/UK to the United States. Such transfers are subject to Meta’s own transfer safeguards as described in its Privacy Policy.

SECURITY

We use commercially reasonable physical, managerial, and technical safeguards to preserve the integrity and security of your personal information. In addition, we rely on the technical safeguards provided by the third-party service providers we use to host, store, and process your personal information. We cannot, however, ensure or warrant that your personal information on the Services may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.

YOUR RIGHTS

Who To Exercise Your Rights With

You may have rights under data protection laws in relation to your personal information. You can learn more about your rights further down in this section.

Rights of Users in the EEA and UK

If you reside in the EEA or the UK, you have the following rights:

Request access to your personal information.
Request correction of your personal information.
Request erasure of your personal information.
Right to object to or restrict processing.
Request the transfer of your personal information to you or to a third party.
Withdraw consent.

The lawful basis for processing Meta Pixel data in the EU/UK is consent under Article 6(1)(a) GDPR.

Rights of Users in Certain U.S. States

Depending on where you live, you may have some or all of the following rights:

Right to Know what personal information we collect, use, disclose, sell, or share.
Right to Request Correction of inaccurate personal information.
Right to Request Deletion of personal information, subject to exceptions.
Right to Portability to receive your personal information in a common format.
Right to Opt Out of Sales and Targeted Advertising. Although we do not sell your information, the use of the Meta Pixel may constitute a “share” of personal information under the CCPA/CPRA. You may opt out at any time by:
- In the USA, selecting “Essential Only” on the cookie banner; or
- By clicking the “Do Not Sell or Share My Personal Information” link in our footer.
Right to Opt In for Sensitive Data Processing. We do not collect or otherwise process your sensitive data.
Right to Opt Out of Automated Decision Making. We do not use your data for automated decisions.
Right to Non-Discrimination for exercising your privacy rights.

Rights of All Other Users

Regardless of where you reside, if you are a Creator, you may access, edit and delete your profile information through your account settings. If you are a Shopper or Website visitor, you can contact us at team@gotolinks.com if you would like us to delete any of the personal information we collected about you.

HOW TO EXERCISE YOUR RIGHTS

If you wish to exercise any of the rights set out above, please contact us at team@gotolinks.com. If you have authorized an agent to exercise your rights on your behalf, the agent may contact us. To protect your information, we may need to verify your identity (and, if applicable, your agent’s authority).

SUPERVISORY AUTHORITIES

We welcome and appreciate the chance to address any concerns you may have about this Policy. Depending on your jurisdiction, you may have the right to make a complaint to a data protection authority.

For end users in the EEA: see the contact information for your country’s authority here.
For end users in the UK: contact the Information Commissioner’s Office (ICO) here.

RETENTION OF INFORMATION

Subject to your right to request deletion of your personal information in accordance with Section 6, we will retain your personal information as long as needed to accomplish the purpose of collection, comply with legal obligations, and protect our or others’ interests.

HOW WE RESPOND TO DO NOT TRACK SIGNALS

We will honor your exercise of your rights with respect to your personal information in accordance with Section 6. Apart from those rights, we do not respond to “Do Not Track” signals.

AGE OF USERS

Our Platform is intended only for individuals at least 18 years of age. We do not knowingly collect or solicit information from anyone under the age of 13. If we learn that we have collected personal information from a child under the age of 13, we will delete that information as quickly as possible.

CHANGES TO POLICY

We’re constantly trying to improve the Services, so we may need to change this Policy from time to time. The date of the last modification will be posted at the beginning of this Policy. By continuing to use the Services, you agree to the modified Policy.

CONTACT US

If you have any questions or concerns regarding this Policy, please email us at team@gotolinks.com.

GoToLinks Cookie Policy

This Cookie Policy provides information about cookies, how we and third parties use them on the Services, and how you can manage our use of cookies with respect to your experience on the Services.

What is a Cookie?

A cookie is a small text file that can be stored on and accessed from your device when you visit and use our Services. Cookies may be set by GoToLinks (first-party cookies) or by third parties (third-party cookies).

We also use similar technologies such as pixels, tags, and web beacons, which may collect information about your interactions with our Services and emails.

How to Manage Cookies

You can manage cookies through your browser settings to block, disable, or delete cookies. The National Advertising Initiative provides a helpful overview for disabling cookies. Please note that if you delete or choose not to accept cookies from the Services, certain features may not function as intended.

For users in the EU/UK, you may manage your cookie preferences through our cookie banner, which requires you to consent before non-essential cookies (e.g., advertising/analytics) are set.

For California residents, you may opt out of the “sale” or “sharing” of personal information (which may include data collected via advertising cookies like the Meta Pixel) at any time by clicking the “Do Not Sell or Share My Personal Information” link in our footer or adjusting your cookie preferences.

Types of Cookies We Use

By Duration

Session Cookies – Temporary cookies that expire once your session ends or your browser is closed.
Persistent Cookies – Remain on your device for a set period or until you delete them.

By Purpose

Necessary Cookies – Required to operate the Services and their core features (e.g., login, account security).
Functionality Cookies – Enable us to “remember” your choices (e.g., keeping you logged in, saving preferences).
Analytical Cookies – Help us understand how visitors use the Services (e.g., Google Analytics, Mixpanel).
Advertising/Marketing Cookies – Track browsing behavior across sites to deliver personalized ads and measure campaign performance (e.g., Meta Pixel).

First-Party Cookies That We Use

We use necessary cookies to authenticate users, enable login, and manage security. For example, Creator authentication cookies are persistent and remain on your device for 180 days so that you can remain logged in without re-entering credentials.

Third-Party Cookies That We Use

Google Analytics / Mixpanel

Purpose: Analyze traffic on the Services (including interactions with Creator Grids) to improve user experience.
Duration: Varies (session to 2 years).
More info:Google policies.

Meta Pixel

When enabled by GoToLinks or a Creator, the Meta Pixel sets cookies to measure the effectiveness of ads and build audiences. These cookies send data directly to Meta.

_fbp – Identifies browsers for advertising and analytics (3 months).
fr – Used to deliver, measure, and improve Meta ads (3 months).
Other Meta cookies may be set depending on your interaction with Facebook and Instagram.

Purpose: Advertising, analytics, cross-device tracking, retargeting.

Consent/Opt-Out:

EU/UK – Only active after you provide consent via our cookie banner.
California – Considered a potential “share” of personal information under CCPA/CPRA; opt-out available via “Do Not Sell or Share” link.

More info: See Meta’s Privacy Policy.

Web Beacons and Similar Technologies

We and third parties (such as Meta) may also use web beacons, tags, and pixels in emails or on the Services. These help us and Creators determine whether content has been accessed or interacted with.

More Information

For further details about how we use personal information (including data collected through cookies), please see our [Privacy Policy].

INTRODUCTION. This Privacy Policy (the “Policy”) explains how Girl You Are Beautiful LLC, dba “GoToLinks” (“GTL”, “we”, “us”, “our”) collects, uses, and discloses personal information through its website (the “Website”) and its content landing page platform (the “Platform”, and collectively with the Website, the “Services”). By using or accessing the Services in any manner, you acknowledge that you accept the practices and policies outlined in this Policy, and you understand that we will collect, use, and share your personal information in the following ways. Any capitalized terms that are not defined in this Policy are defined in our Terms of Service .

INFORMATION COLLECTED AND HOW WE USE IT. As explained further in this section, we will collect certain of your personal information from you or third parties. In addition, we may collect certain personal information automatically through your use of the Services. The rest of this section provides a more detailed explanation of the personal information we collect, how we use that personal information, and our lawful bases for processing that personal information.

Voluntarily Disclosed Information. The following table identifies the specific purposes for which you may voluntarily disclose personal information to us, along with our lawful bases for processing that personal information.

Purpose for Collection	Type of Personal Information	How we collect that information	Lawful Basis for Processing
Account creation by Creator; Population of Grid for Creator; Communications with Creators about use of the Platform	Identifiers such as email address, Instagram/TikTok handles, photos, posts, reels	Directly from Creator	Performance of a contract with Creator
Payment processing for purchase of Subscriptions by Creators	Identifiers such as name and mailing address, geolocation data, and payment information	Directly from Creator, via our payment processor	Performance of a contract with Creator
Marketing communications about the Platform	Identifiers such as name and email address	Directly from you	Your consent

Automatically Collected Information. We only utilize essential cookies for our performance of the Services (see our Cookie Policy for more information).

DISCLOSURE OF PERSONAL INFORMATION. We may disclose your personal information as detailed in this section.
1. Personnel and Third-Party Service Providers. We employ personnel and engage other companies and people to perform tasks on our behalf and need to share your personal information with them to provide products or services to you. For example, we use a third-party payment processor to process payments on our behalf, so if you purchase a Subscription, the payment processor will have access to the relevant personal information identified in the table above. As another example, all data that we receive is stored on servers hosted by Amazon Web Services.
2. Marketing. TBD
3. Analytics Services . TBD
4. Anonymous Information. We may de-identify your personal information so that you are not identified as an individual, and share that information with third parties (including Creators).
5. Business Transfers. If we (or our assets) are acquired, or if we go out of business, enter bankruptcy, or go through some other change of control, personal information could be one of the assets transferred to or acquired by a third party.
6. Legal Compliance. We reserve the right to access, read, preserve, and disclose any information that we believe is necessary to comply with governmental requests, law enforcement or court orders, or enforce or apply our Terms of Service and other agreements.
7. California Residents Under 16 Years of Age. California law requires us to confirm whether we have actual knowledge that we sell or “share” the personal information of users under 16 years of age, as those terms are defined under California law. Our Platform is only intended to be used by individuals who are at least 18 years of age. We do not have any actual knowledge that we are processing the personal information of individuals who are under 16 years of age.
INTERNATIONAL TRANSFERS. We may transfer the personal information of users from the European Economic Area or United Kingdom to the United States. When doing so, we rely on adequacy decisions, data transfer agreements, or other legally compliant mechanisms for such transfers, including standard contractual clauses. You can ask for a copy of these standard contractual clauses by contacting us as set out below.
SECURITY. We use commercially reasonable physical, managerial, and technical safeguards to preserve the integrity and security of your personal information. In addition, we rely on the technical safeguards provided by the third party service providers we use to host, store, and process your personal information. We cannot, however, ensure or warrant that your personal information on the Services may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards.
YOUR RIGHTS.
1. Who To Exercise Your Rights With. You may have rights under data protection laws in relation to your personal information. You can learn more about your rights further down in this section.
2. Rights of Users in the EEA and UK. If you reside in the EEA or the UK, you have the following rights:
  1. Request access to your personal information. You may request a copy of the personal information we hold about you and to check that we are lawfully processing it. Where we have good reason, and where applicable law permits, we can refuse your request for a copy of your personal information, or certain elements of the request. If we refuse your request or any element of it, we will provide you with our reason(s) for doing so.
  2. Request correction of your personal information. You may request that we correct any incomplete or inaccurate data we hold about you.
  3. Request erasure of your personal information. You may request that we delete or remove personal information where there is no good reason for us continuing to process it. You may also ask us to delete or remove your personal information where you have successfully exercised your right to object to processing (see below), where we may have processed your personal information unlawfully or where we are required to erase your personal information to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request. You may not request the removal of de-identified, anonymous, or aggregate data from our databases.
  4. Right to Object to or Restrict Processing. In certain circumstances, you have the right to object to our processing of your personal information (for example, if we are processing your personal information on the basis of our legitimate interests but there are no longer any compelling legitimate grounds to justify our processing overriding your rights and interests). You may also restrict our processing of your personal information, for example during a period in which we are verifying the accuracy of your personal information in circumstances where you have challenged the accuracy of that personal information.
  5. Request the transfer of your personal information to you or to a third party. In certain instances, you have a right to receive the personal information that we hold about you (or a portion thereof) in a structured, commonly used and machine-readable format. In such circumstances, you can ask us to transmit your personal information to you or directly to a third-party organization on your behalf. While we are happy for such requests to be made, we are not able to guarantee technical compatibility with a third-party organization’s systems. We are also unable to comply with requests that relate to personal information of others without their consent.
  6. Withdraw consent. You may withdraw your consent for our processing of your personal information where we are relying on consent to process that personal information. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.
3. Rights of Users in Certain US States. Certain states within the United States (the “Applicable States) have comprehensive data privacy laws that provide you with certain rights with respect to your personal information (collectively, the “U.S. Privacy Laws”). Depending on where you live and subject to certain exceptions, you may have some or all of the following rights:
  1. Right to Know: You have the right to request that we disclose to you the personal information we collect, use, disclose, sell, and information about our data practices.
  2. Right to Request Correction: You have the right to request that we correct inaccurate personal information that we maintain about you.
  3. Right to Request Deletion: You have the right to request that we delete your personal information that we have collected from or about you. We may reject your request if it is reasonably necessary to maintain your personal information in order to complete the transaction for which we collected the personal information, comply with law, or other applicable reasons that are permitted under the US Privacy Laws and that will be communicated to you upon receipt of your request. You may not request the removal of de-identified, anonymous, or aggregate data from our databases.
  4. Right to Portability: You have the right to request that we provide you with your personal information in a common file format.
  5. Right to Opt Out of Sales and Targeted Advertising: You have the right to opt out of our sale of your personal information and the processing of your personal information obtained from your activities on nonaffiliated websites or online applications for the purposes of targeted advertising. Although we do not sell your information, please see the “Meta Marketing” section above to learn more about how we may share certain of your personal information for the purpose of targeted advertising. You can opt out by [insert explanation] . If you do choose to opt out, your preference will apply specifically to the device and browser you are using. If you visit the Services using a different browser or device, you will need to indicate your preferences for that browser/device.
  6. Right to Opt In for Sensitive Data Processing: In some circumstances, yYou have the right to opt in before we can process your “sensitive data” for certain purposes, as that term is defined under U.S. Privacy Laws. We do not collect or otherwise process your sensitive data.
  7. Right to Opt Out of Automated Decision Making: You have the right to opt out of the use of your personal information for certain types of automated decision making. We do not make any automatic decisions about you based on your personal information.
  8. Right to Non-Discrimination: The right not to receive discriminatory treatment for exercising your privacy rights.
4. Rights of All Other Users. Regardless of where you reside, if you are a Creator, you may access, edit and delete your profile information through your account settings. If you are a Shopper or Website visitor, you can contact us as indicated in Section 6.5 if you would like us to delete any of the personal information we collected about you.
  
  Please understand, however, that it may be impossible to delete this information completely, due to backups and records of deletions. In addition, we may deny a deletion request if (i) the denial is necessary for us to comply with applicable law, or (ii) the request pertains to content that you posted on a publicly available portion of the Services and that cannot be deleted without impacting the Services experience for other users. You may not request the removal of de-identified, anonymous, or aggregate data from our databases.
5. How to Exercise Your Rights. If you wish to exercise any of the rights set out above, please contact us at team@gototlinks.com. If you have authorized an agent to exercise your rights on your behalf, the agent may contact us. Please note that to protect your personal information and the integrity of our Services, we may need to collect additional information to verify your identity (and, if applicable, the authority of your agent) before processing your request. If you are not satisfied with any decision we make with respect to your request, you can let us know the reasons for your concern, and we will review your appeal.
6. Supervisory Authorities. We welcome and appreciate the chance to address any concerns you may have about the Policy and our collection and use of your personal information. To the extent you feel like we have not addressed your concerns, and depending on your jurisdiction, you may have the right to make a complaint at any time to your data protection supervisory authority. For end users in the EEA, you can find contact information for each country’s supervisory authority here. For end users in the UK, you can find contact information for the Information Commissioner’s Office (ICO) on the ICO’s website here.
RETENTION OF INFORMATION. Subject to your right to request deletion of your personal information in accordance with Section 6, we will retain your personal information as long as needed to accomplish the purpose of collection, our compliance with legal obligations, and to protect our or other’s interests.
HOW WE RESPOND TO DO NOT TRACK SIGNALS. We will honor your exercise of your rights with respect to your personal information in accordance with Section 6. Apart from those rights, we do not respond to “Do Not Track” signals.
AGE OF USERS. Children under the age of 13 are not permitted to use, access or register for the Services in any way. We do not knowingly collect or solicit information from anyone under the age of 13. If we learn that we have collected personal information from a child under the age of 13, we will delete that information as quickly as possible.
CHANGES TO POLICY. We’re constantly trying to improve the Services, so we may need to change this Policy from time to time as well. The date of the last modification will be posted at the beginning of this Policy. It is your responsibility to check from time to time for updates. By continuing to access or use the Services, you are indicating that you agree to be bound by the modified Policy.
CONTACT US. If you have any questions or concerns regarding this Policy, please send us a detailed message to team@gotolinks.com, and we will try to resolve your concerns. GoToLinks Cookie Policy

GoToLinks Cookie Policy

This Cookie Policy provides information about cookies, how we and third parties use them on the Services, and how you can manage our use of cookies with respect to your experience on the Services.

What is a Cookie?

A cookie is a small text file that can be stored on and accessed from your device when you visit and use our Services. You can learn more about the types of cookies we use below.

How to Manage Cookies

Cookies are managed through web browsers, so please review your web browser settings to modify your cookie settings, to disable the use of cookies, or to delete cookies. The National Advertising Initiative provides a helpful overview for disabling cookies. Please note that if you delete, or choose not to accept, cookies from the Services, you may not be able to utilize the features of the Services to their fullest potential.

Types of Cookies

The cookies we use can be categorized in different ways:

First-Party vs. Third-Party Cookies: We put first-party cookies on your device. Third party cookies are placed on your device by a third party.
Duration:
- Session Cookies: Temporary cookies that expire once your session on the Services ends or your web browser is closed.
- Persistent Cookies: Cookies that remain on your device for a longer period until you manually erase them or until their expiration date.
Purpose:
- Necessary Cookies – These cookies are necessary for us to operate the Services and their core features (e.g., account login).
- Functionality Cookies – These cookies enable us to operate the Services in accordance with the choices you make. These cookies permit us to “remember” you in between visits. For instance, we will enable you to remain logged in for multiple visits.
- Analytical – TBD

First-Party Cookies That We Use

We use necessary cookies to authenticate users, enable login, and manage security. If you are an Creator, the authentication cookie is persistent and remains on your device for 180 days so that you can remain logged in for 180 days.